we’re all about

WIN-WIN

Relationships

TAMPA BAY’S LEADING DIGITAL MARKETING SPECIALISTS

Together we elevate business and deliver superior results through fusing technology, creativity, innovation, expertise and strategy, embracing Win-Win relationships.

our story

“While everyone else is fighting over the pie,

we bake more.”

meet our team

Bake More Pies has invested in the latest technology and innovative studio space, and most importantly, the expertise of its support team. Get to know the team and the decades of experience they bring to the Bake More Pies family of clients.

Executive Leadership

Cordes Owen

CEO & Founder

The Founder of BakeMorePies, Cordes brings his broad base of experience and proven track record of success to a select group of growing organizations who are looking for cutting-edge and innovative strategies to outpace their competition.

A native of Augusta, GA., Cordes began his career working within the Internet industry in the mid-1990’s while attending Georgia Tech in Atlanta. During this time he worked for a large solution provider as well as a consultant to small and medium-sized businesses. His internet acumen was observed by his professors who hired him to work on their research projects studying this exciting emerging marketplace. Before graduating, Cordes’ projects had earned awards from nationally recognized media outlets including placement in the Forbes “Best of the Web” issue and #3 spot in PC Week’s fast track 500.

After moving to Tampa in 2001 Cordes continued his work across several industries including medical, retail, sporting, travel, hospitality, construction, manufacturing, and education. During this time he worked to grow these businesses by developing web solutions coupled with results-driven online advertising campaigns. In 2006 he joined one of the nation’s largest agencies specializing in local advertising and co-op marketing as their Director of E-commerce and Internet Marketing. While working with the agency Cordes worked to develop and deploy innovative solutions that worked within each tier of the manufacturer, distributor, and dealer distribution model.

Prior to starting Bake More Pies, Cordes served in executive roles at two of the largest Tampa based agencies where he lead teams delivering custom digital and marketing solutions to a diverse set of clients that ranged from startups to fortune 100 companies and governments.

Mike

COO

With over a decade of digital marketing experience, Mike has helped hundreds of businesses, ranging from startups to Fortune 100's formulate effective digital strategies that help grow their business.

Mike is a WVU alumnus, holding both a bachelor’s and master’s degree in marketing from alma mater. In his spare time, you can find Mike traveling and enjoying the outdoors.

Fun Fact: Mike is a gummy bear aficionado.

Favorite Pie: Cheese Pizza

Georgia Pan-Kita

Financial & Accounting Consultant

Coming Soon!
Favorite Pie: Key Lime

Account Management & Strategy

Heather McHugh

Director of Account Services

Upon graduating with a B.S. degree in Marketing & Business Administration from Northern Kentucky University, where she was an NCAA All-Academic soccer player, Heather chose to delay a career and instead traveled the world before moving to Los Angeles to try her luck in Hollywood. After many years and many memories, Heather moved to Florida, received her BFA in Studio Art (Painting and Photography) and decided to settle down. Her life experiences and education make her a well-rounded Account Manager capable of working with many types of clients and personalities to always achieve the best possible solutions.

Outside of work, Heather is a fitness fanatic, triathlete and animal lover. An Ironman All World Athlete, you can find her swimming, biking and running an absurd number of miles all over town

Fun Facts: You can find Heather in a 2005 episode of The King of Queens, but she won’t tell you which one. Now Heather enjoys her days working out more than normal people, reading books, watching old movies and spending time with her life partner and their rescue cats.

Favorite Pie: Cheesecake

Hailey Plunkett Owen

Senior Digital Account Manager

Hailey’s 10 years of agency experience crosses over a variety of industries. No matter what market you are in, she is focused on creating win-win solutions. Her education and skills are tailored to Digital Media and Marketing, and Account/Project Management. She is a proud alumnus of the University of South Florida and Duke University.

Hailey has a love for dogs, specifically Boston Terriers, and she volunteers with the Boston Terrier Rescue of Florida in her spare time. She also enjoys a good book, cooking up a homemade meal, watching sports and being on the water.

Fun Facts: Hailey played volleyball in college, she can’t walk by a microwave with time remaining without clearing it, and anytime Freeform airs a Harry Potter weekend she will forget what she was doing and watch it.

Favorite Pie: Key Lime

Alex Baker

Senior Account Manager

Alex brings a decade worth of experience in the Advertising and Marketing world to the Bake More Pie team. Having graduated from West Virginia University in 2011 he swapped out the snowy mountains for sandy beaches and now calls Tampa home. With previous experience managing global, national and local brands across various verticals his team first mentality helps bring the best out in each team member ultimately providing top notch deliverables to our clients.

Alex is a BIG sports fan (as can be seen on any video chat) with his allegiance specifically aligned with the New York Yankees, San Francisco 49ers, Brooklyn Nets and of course our very own back-to-back Stanley Cup Champions Tampa Bay Lightning.

Fun Fact: Alex lived in Germany for nearly 5 years growing up and his favorite/first word was “Hubschrauber” (Helicopter)

Favorite Pie: NY Pizza Pie

Pauline Derosier

Account Manager

Pauline comes to Bake More Pies with over 20 years’ experience in Integrated Marketing. Born and raised in New York, Pauline started her career in production and content development within the Film industry after graduating Penn State University. She then went on to work for UbiSoft, NBC Universal, Maxim, MTV and consulted for many other entertainment and media companies with many digital and integrated marketing opportunities.

Fun Fact: Pauline was one of the top 25 female fps gamers in the US in the early 2000’s. She studied classically on the upright bass. Currently an avid scuba diver. She also volunteers with the 501st Star Wars Group and dresses up as different characters to help cheer up the public.

Favorite Pie: Coconut Cream Pie and Chocolate Mousse Pie

Shelby Cline

Account Executive

Shelby is a lifelong Floridian that graduated from the University of South Florida with a Bachelor’s Degree in Communications. She has a background in event coordinating for some of Tampa Bay’s top radio stations. More recently she was an Account Executive at a local full-service automotive advertising agency. When Shelby isn’t at work she enjoys kayaking, spending time with her cat Wolfgang, and watching true crime documentaries.

Favorite Pie: Chicken Pot Pie

Fun Fact: Shelby collects movies, older video games, vinyl records, and oddities.

Automotive

Allyson Singer

Director of Automotive Account Services

Allyson, who goes by Ally, is originally from Long Island, New York and moved to Florida with her family when she was a teen. She graduated from the University of Florida (Go Gators!) with a Bachelor of Science in Advertising.

Since graduating, Ally has been working at digital and traditional advertising and marketing companies in Sarasota and Tampa in both account management and media planning/buying. This lead to her joining the squad at Bake More Pies as a Digital Account Manager. She now proudly serves as the Director of Automotive Account Services.

In her free time, Ally enjoys spending time with her friends, family, and husband (and their three adorable adopted cats: Boots, Fred and Chester). She also enjoys watching her favorite sports teams, working out, scuba diving, seeing concerts and the occasional (tandem) skydive.

Fun Fact: Ally spent 20 years dancing competitively and recreationally and has performed at Disney's Magic Kingdom and in the Hollywood Christmas Parade in California

Favorite Pie: Oreo Pudding Pie

Brooke Lowry

Automotive Director Of Client Success

Brooke is a native Floridian who was raised in South Florida and moved to the Tampa area to begin her career in advertising at a local agency. She has spent the last eighteen years in a full-service agency environment, encompassing both traditional and digital media.

Her philosophy of account service, imparted to her by the owner of the first agency she worked for, is simple: Get to know your clients. Get them to like you. Get them to trust you. Never let them down. This philosophy has served her well, and prior to joining the BMP team, she had worked with some of her clients for her entire career. She is looking forward to developing those same types of long-lasting relationships with her clients at BMP.

In her spare time, she is an avid reader and fierce armchair Jeopardy contestant who enjoys spending time with her family and friends, watching cooking shows (although seldom actually cooking), and taking walks along Bayshore Boulevard with her two rescue dogs, Phoebe and Willie.

Fun Fact: Her favorite vacation was a two-week trip to Alaska where she got to go dogsledding, see the Northern Lights, and walk on a glacier.

Favorite Pie: Pumpkin

Kyle Janice

Automotive Account Executive

Kyle graduated from the University of South Florida and received his bachelor’s degree in Advertising. While in school, he had an internship as the Director of Account Management at a student-run PR firm servicing real clients in the community. Since graduating, he has worked in various advertising positions specializing in automotive dealerships.

His first job was for a small email marketing firm, where he learned about HTML coding and email marketing. From there, he moved to a full-service Automotive advertising agency working in radio, tv, print, direct mail, and digital as an Account Executive. All of this has led to his current position as an Automotive Account Manager at Bake More Pies!

While in college at USF, Kyle had the opportunity to work on an entire advertising campaign for the local Busch Gardens and present the campaign to the VP of the Park and all other VPs of Busch Gardens. They liked the campaign so much that they have actually started using it.

Favorite Pie:Key Lime Pie

Mike Russo

Automotive Account Executive

Mike was born in Staten Island, NY where he graduated from Tottenville High School. He went on to attend and play baseball at St. Thomas Aquinas College in Sparkill, NY, and graduated with a Bachelor's Degree in Marketing. From then on, he put his career focus on automotive advertising, working for both the agency and dealership side.

The COVID-19 pandemic lead to Mike making his move to Florida where he looks to apply his years of automotive experience and team-first mentality to Bake More Pies and grow our Automotive Department even more!

Fun Facts:
- Mike was a professional Halo player from 2007-2009
- Mike streams on Twitch in his free time.

Favorite Pie: Apple

Candace Bayer

Automotive Specialist

Candace is originally from Baltimore, Maryland and made the switch to Florida to be closer to family. Since moving to Florida, Candace has been working in digital and traditional advertising and marketing, leading to her joining the team at Bake More Pies as an Automotive Account Coordinator.

In her free time, Candace enjoys spending time with her friends, family, and dogs (Cali and Halen). She also enjoys working out, going to the beach, exploring new parks and reserves, and watching her favorite hockey team (Capitals).

Fun Fact: Candace has had a passion for automotive since getting her first car, a V8 Mustang, which she used to race, but has since traded in for something more “practical.”

Favorite Pie: Blueberry

Content & Creative

Rachel Shattler

Content Specialist

Rachel attended Florida State University where she received her Bachelor of Arts in Advertising. Wanting to explore beyond her small-town home, she relocated to Tampa after graduation. It’s here that Rachel came onto the Bake More Pies team as an Account Coordinator and now assists with managing the agency’s accounts. She uses her passion for people to further drive BMP’s history of strong client relationships, ensuring that goals and standards on both ends are exceeded.

Favorite Pie: Her mom’s homemade Pumpkin Pie

Fun Fact: In her free time, you’ll find Rachel checking out local taco and hot dog joints, cheering on her favorite sports teams (War Eagle!), and watching TV shows from the 60s and 70s, most likely westerns!

Erica Abrams

Art Director

Once Erica decided Graphic Design was her passion, she didn't let anything stop her from rising to the top. After graduating from Savannah College of Art in Design, she moved to Atlanta and quickly got her first job as a designer. From there, the sky was the limit, moving into Art Director roles within a couple years and continuing her passion for creating amazing designs.

After 20 years in the advertising & marketing field, her love of helping businesses with their marketing efforts has brought Erica to Bake More Pies as the Art Director. She uses her vast knowledge and expertise to go above and beyond on every project with a positive attitude and a smile on her face.

In her free time, Erica enjoys spending time with her family, decorating her home, and riding ATVs in the North Georgia Mountains (where she hopes to retire some day).

Fun Fact: Not only is she great at design, but Erica won a Senior math excellence award alongside a Senior art excellence award in high school...must be one of those people who is left and right brained!

Favorite Pie: A classic apple pie a la mode

Video Production

Steve McClure

Director of Video Production

With extensive experience in video production, digital marketing, documentary filmmaking, project management and creative execution at both the network and agency levels, Steve's credits include MediaLab 3D Solutions, The Integer Group, Starz Entertainment, E! Entertainment Television & Game Show Network.

After obtaining numerous industry awards for cable television promotion, Steve was a director for his first feature-length documentary, "Rain Falls from Earth: Surviving Cambodia's Darkest Hour", which was narrated by Oscar-nominated actor Sam Waterston and has played in festivals worldwide. Steve also was a producer, director, and editor of his follow-up film, "Hair I Go Again", a heavy metal documentary and Amazon #1 best-seller.

Born in Clearwater, Florida, Steve graduated from the University of South Florida with a Bachelor's degree in Mass Communications. Steve enjoys (losing at) pub trivia and has finally fulfilled his life-long dream of working with a monkey in a television commercial.

Favorite Pie: Cherry

Fun Fact: Steve proposed to his wife while hiking the Inca Trail in Peru

Nev Markitan

Video Production

Nev has maneuvered through the photo and video world from a young age. He spent years being his own teacher and learning through failure. Throughout high school and college, he worked as a freelancer doing everything photo and video.

He graduated from Ball State University, where he studied Video Production and Digital Media. Shortly after graduation, he moved to Florida where he began helping social media influencers and multi-million dollar businesses, grow their brands.

Nev is a huge mental health advocate. He also works with a local non-profit that helps people with anxiety, ADD, depression, etc. On a typical Saturday, you’ll find him driving Zoey (his car) to the causeway and setting up a hammock between some palm trees to enjoy the Florida sun.

Fun Facts: Nev's spent an unnecessary amount of money to make his apartment a “smart home.” Next up is a smart trash can.

Favorite Pie: Chicken, Bacon, Ranch Pizza

Cody Peterson

Video Production

Coming Soon!

Media Buying

Tim Edwards

Senior Digital Media Manager

Tim was born and raised in Iowa, and moved to Tampa in 2001. He worked in the food service industry as a bartender and manager before returning to school at USF to complete his bachelor’s degree in marketing. The fast-paced, dynamic world of digital marketing was a natural fit for Tim, since these were the same characteristics that he loved about the restaurant business. Tim was the first employee at Bake More Pies, and joined the team in 2015.

Tim has a passion for fishing, cooking, and growing his own ingredients. His idea of a perfect day consists of fishing the flats, catching a nice fish, and then turning his catch into an elaborate dinner to share with his wife, Francesca, and dogs, Stella and Sadie.

Favorite Pie: Key Lime

Courtney Bubb

Digital Media Buyer & Analyst

I grew up in a small town in Central Pennsylvania where I later went off to Penn State (We Are!) graduating with a B.S. in Marketing in 2019. During my senior year I started working for a marketing agency doing digital strategy, buying, and graphic design for both local and national clients. After nearly 3 years, I had the knowledge and confidence to be able to say goodbye to the North, pack up my cat Phoenix, and drive 1,031 miles to St. Pete to start with Bake More Pies.

In my free time you’ll most likely find me either at a beach with my paddleboard, at a craft brewery, or schooling people at cornhole and darts.

Fun Fact: I’ve drawn all of my tattoos and have even tattooed myself and friends. I am also a Busch Light aficionado.

Favorite Pie: Coconut Cream Pie

our philosophy

Bake More Pies was born from the belief that if we provide a great value and great results, we create a Win-Win world where we can scale and grow together with our clients. We structure these relationships by pairing innovation, custom services, and teams around the exact needs of our clients, fulfilling the promise of our name – Bake More Pies.

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